Over a recent couple of years, augmented reality has progressed significantly in smartphone technology. It has become a powerful tool for companies and marketers, letting them change how individuals view their environment. According to recent estimates, 1.7 billion mobile augmented reality (AR) consumer devices will be present worldwide by 2024, which is expected to rise…
We live in a digital world, one in which we can connect with others across the globe with the click of a button. A world where we can develop close personal friendships with people we’ve never met face-to-face. One hundred years ago, most families didn’t own cars. Now, cars are starting to drive themselves. For…
2022-08-01T16:32:00+00:00
in Augmented Reality Business
Augmented reality is transforming how businesses connect with customers. Major brands like Sephora and IKEA are leading the charge with innovative solutions to drive conversions and increase customer satisfaction. These initiatives have proven to be incredibly beneficial during the pandemic and will continue to pioneer change in how we shop online. It’s not only the…
It wasn’t so long ago that augmented reality was a science fiction fantasy. While its (very) early iterations date back to the 1950s, AR, as we define it today, didn’t come into play until the 1990s, with Boeing’s Thomas P Caudell coining the term in 1990. From there, AR ToolKit was released with Adobe in…
While strolling along with the lush green fields or trekking through a natural forest, most of us would rather stay away from the gadgets we use in our daily lives. After all, who doesn’t enjoy the peace and calmness of nature? Although you might think that technology and nature are not linked in any way,…
Augmented Reality Apps Changing Education Education is one of the pillars of our society and a necessary part of every child’s upbringing. While necessary, education, especially when done in a traditional sense, can sometimes be boring. As times have changed, so have the ways we educate our youth. One of those ways is the use…
The Best AR Glasses for 2022 Augmented and mixed realities are emerging in two directions: AR for social apps and collaborative technologies for expert consumers looking to optimize and reimagine their job. This list is entirely dedicated to the latter. Mixed reality for professionals is producing an interesting evolution curve. It’s an emerging technology that…
2022-06-27T11:21:00+00:00
in Augmented Reality Business
How Augmented Reality is Changing Healthcare Augmented reality (AR) is revolutionizing a variety of industries. Manufacturing, marketing, and education are three industries that AR has impacted. However, one industry that many people don’t consider when looking at augmented reality in healthcare. According to the Centres of Medicare & Medicaid Services (CMS), the healthcare industry was…
Today’s innovations are having a significant impact on product marketing strategies. Augmented reality (AR) is one such innovation that has emerged as a cutting-edge tool for brands to engage with customers. AR establishes a different digital experience that enhances the consumer-brand relationship and can be used in any area. These include such as personal computers,…
2022-06-13T04:06:00+00:00
in Augmented Reality Business
Augmented Reality and Customer Relationships: The Complete Guide Customers make a business. No matter the product or service, customers are the blood that gives life to a company. If a business has no customers, it’s dead. As such, every business should make customer relationships a top priority. This isn’t only about the quality of the…
